Shopping Center Advertising | Gewista
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Shopping Center Advertising

Gewista launches a new era of digital outdoor advertising with 360° customer approach.

Now, advertisers in Austria's two largest shopping centers, the Westfield Donau Zentrum (DZ) and the Westfield Shopping City Süd (SCS), have the opportunity to showcase their brand in a high-impact way at highly frequented locations for addressing target groups directly at the POS using new Digital City Lights by Gewista.

After one year and many successful campaigns and promotions, we took stock.

Short Facts

Extended product portfolio

In addition to the new digital City Light spaces, we offer an efficient 360° customer approach through our holistic product portfolio

Whether city lights, rolling boards, posters, large-scale billboards, brand area U1, city nets, swing cards, etc. - through a targeted selection of our advertising media around the SCS and the DZ, we accompany your target group from the moment they arrive.

In addition, we also offer promotional and sampling appearances, elevator advertising as well as creative staging within these top centers, thus increasing interaction with your target group.

Coupled with a strong "Call to Action", you bring your target group directly to the POS and the success of your brand campaign is guaranteed!



Clear advantages through shopping center advertising

Our USP is your target group


  • in "Shopping Mood
  • directly at the POS
  • approx. 50% of visitors are under 45 years of age
  • high purchasing power
  • high customer frequency


360° Customer Journey

We accompany your target group from the moment they arrive around these premium centers through our selective advertising media.

Promotion, sampling, elevator advertising as well as creative and high-impact appearances in shopping centers expand our product portfolio. In this way, we increase the interaction with your customer as well as the conversion rate in your store.

Creative stagings

Our innovative digital city lights at the most frequented locations offer space for creative staging (e.g. facial recognition, etc.) and ensure high attention.

With our holistic campaign presentation, you put your brand in the spotlight with a high impact - directly at the POS!


We are looking forward to your inquiry!

Heike Fischer Senior Expert Retail Media