City Light

They make your advertising campaign shine.

Who doesn’t know them? City Lights, the highlights of outdoor advertising. City Light advertising is versatile and forms part of the cityscape: Whether as a free-standing showcase, columns or integrated in a waiting shelter, the backlit advertising surfaces are an integral component of urban life.

A particular benefit of our City Lights is their 24 hour visibility. With their backlighting in streets and alleyways, at highly frequented squares and stations, they provide bright moments in your campaign. This form of advertising media is an essential component of outdoor advertising in Austria and, with creative and high impact themes, makes everyday life more colourful. 

Our City Lights are a real eye catcher and, with special designs and applications, ensure additional attention in public spaces. Fitted with technical features (such as lenticular technology, wi-fi or sound) they are especially capable of reaching out to the Digital Native Generation target group. The illuminated media functions, therefore, as a tangible medium that is particularly close to people. 

Public transport as a stage for your product.

Waiting shelters not only offer protection from all kinds of weather, but also become a stage in the midst of public transport. In the Out of Home area, waiting shelters are more than modern city installations and reach a multitude of transport users: whether in trams, on bicycle, in cars driving by or at the tram or bus stop, the waiting shelters attract attention as an eye-catching advertising medium.

Our benefits:

• Placement at heavily frequented locations with wide coverage in Austria’s cities. The potential of this advertising medium is growing due to rising passenger numbers.

• Due to the back lighting, attention is certain at any time of the day and the perfect stage in the Out of Home media mix is presented.

• With our longstanding experience, and as a competent partner, we will lend our support during the formation of unique advertising campaigns. The range extends from total brandings to foil coverings, special applications and ambient media settings. 

City Light meets advertising columns: Consistency and modernity perfectly combined.

Since 2006, backlit rotating columns have lined not only the pedestrian zones of Vienna but also the Ringstrasse, the city's orbital road. These dinosaurs of outdoor advertising are long-standing components of our product range. They are historical aesthetes that fit as perfectly into today's cityscape as they did in times gone by.

Advertising columns are a popular anchoring point in an ever-changing world, and not only for nostalgics. We believe in them, too – these tried and tested advertising carriers with their continuous 8-sheet portrait format offer an attractive platform for special topics.
 

Our offer:

• We have various formats of City Light columns available and can tailor the range to your requirements.

• Rotating, backlit advertising media that attract attention at heavily frequented city locations and offer space for staging in the most varied settings.

Did our backlit advertising media catch your attention? Then here you will find further information about booking, price details, costs, as well as display cycle information. We are happy to assist you at any time and look forward to when we can actively support you in the planning of your campaign.