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Digital Media Indoor Milka

 

Digital & innovativ. Outdoor advertising in Austria.


Out of Home, with the appropriate mix of classic and innovative advertising media, offers an attention-grabbing and cost-efficient platform for your advertising presence. As a result, virtually no limit is placed on the innovative design options. Especially in the age of digitisation, Out of Home forms of media offer advertisers special highlights with modern eye-catching and technical features for advertising campaigns. The combination of dynamics and constancy makes Out of Home a unique accompaniment in the age of digital change.

The benefits of digital design & technological innovations in outdoor advertising:

•    A wide coverage distribution of advertising messages is guaranteed: Both indoor and outdoor digital advertising media offer space at highly-frequented locations for impressive campaigns with wide coverage. Equipped with Digital City Lights, supplied by Gewista in Vienna, Indoor is most convincing in the metro networks 1 & 2, with their heavily frequented stations.

•   OOH is SMART: Advertising campaigns, with Digital City Lights, on the pulse of time, have become an essential factor in the OOH-Media-Mix. This creates Out and Indoor smart product worlds on high-resolution screens. As a quick, variable and innovative advertising medium, attention-grabbing advertising messages can be adapted dynamically to target group, as well as local and temporal aspects. The content is SMART: Characterised by buzzwords like time and geo-targeting, weather or countdown messages can be published accurately. Awareness in the target group is guaranteed with the moving images!
 

•   Special attention through technical features: Digital advertising presents innovative interaction possibilities with the target group. The technologically-minded generation, especially, is offered a tangible medium with the special features.

•   The driver of digital innovations in outdoor advertising: Our Innovative & Ambient Media Unit convinces with its expertise in creative and technical know-how. The interdisciplinary team of graphic designers, structural engineers, fitters and the logistical unit is constantly on the search for the optimal solution for digital challenges.