INFOSCREEN is the electronic city media in metro carriages, trams and buses.
With more than 2.500 INFOSCREENs in and around the public transport system in Austria's capitals INFOSCREEN is ranked among Austria’s mass media with the greatest coverage due to a national daily reach of 10%. Therefore more than 709.000 people used INFOSCREEN on a daily basis to gain information about world affairs, politics, culture, sports and events. Alone in Vienna INFOSCREEN reached more than 29.7% of the population in the 14+target group on a daily basis, which is one third of Vienna’s population.
INFOSCREEN is informing and entertaining the waiting audience with 88 program formats and is therefore reducing the waiting and travel time. The slogan „INFOSCREEN - Once again a few minutes smarter!” is program and clearly differentiating INFOSCREEN from solely advertising screen marketers.
Further information is available underwww.infoscreen.at